The mic was off. “Thanks for coming,” I said. “That was great.” And everyone in the room agreed.

“When does the book come out again?”

“Tuesday. I’m freaking out,” she said.

“Wait. Why?” I was confused. We just did an hour long podcast about confidence.

“What are you afraid?” I asked. And then I looked at my engineer , “Jay, make sure you’re rolling.”

“Rolling,” he said.

The podcast was back on.

I was talking to Heather Monahan, author of “Confidence Creator,” which just came out this week. I thought we had a great conversation. I learned a lot. But more on that later. I wanted to know what she was afraid of. It’s her first book. And to me, that means, one thing: opportunity.

“I think I’m gonna get sued,” she said. “I’m so scared of that.”

“Why are you afraid you’re gonna be sued?”

She told me some of fears. I started to tackle each one. “That’ll never happen because they need to prove X.” “And no, you don’t have to even think about that because of Y.” And my friend, Bill Beteet, who’s a lawyer turned comedian was in the room. And he agreed.

So then I asked her, “What else are you afraid of?”

And she said, “Missing my flight.”

I checked the time and she left.

I just spend the last hour playing devil’s advocate with her. She was the positive one telling me how to create confidence. And I was the challenger. Because she made it sound easy. Confidence isn’t easy. Confidence isn’t easy. I know this because I don’t have any.

These were the questions I asked. And I learned a lot. I learned that I think I’ll be a little more confident if I just take a few steps in the right direction.

1. I said, “It’s hard to just start, particularly if you’ve gone deeper into the no-confidence zone. So how can someone start?”

She told me about her low moments. Getting fired as Chief Revenue Officer because someone else didn’t like her personality. Getting divorced and questioning herself, her choices, who she is as a person.

“It’ not about hard or easy,” she said. “This is a choice. If confidence was easy, everyone would have it. It’s a discipline and a choice.”

And she’s right. The reason she bounced back from those low moments was because she decided to. You don’t just bounce back by mistake. So when I asked her to walk me through step one. She made it clear: decide. Decide if confidence is something you’re willing to work on.


2. “How do you make the leap? If you just got fired, got divorced, went broke, how do you say, ‘Okay, I’m going to make myself priority number one?’”

“So in any moment, you’re either going to be building confidence or chipping away at it,” Heather said. So she said after step 1 of“deciding,” you have step 2: “build reminders for yourself.”

One of the ways she does this is with a 30-day plan.

“What does that look like?” I asked.

She told me about her son who broke his leg playing basketball.

“It was cool,” she said. “Not that he broke the leg, that was horrible and for him it was devastating because he’s 10 and he loves basketball.”

“How did he break his leg?”

“Basketball game.”

He was devastated because he’d have to be out of the game for a while. But instead of allowing it to be some unknown amount of time, Heather helped him create a 30-day calendar. “I like to give myself that sense of, ‘Okay, I can get through today,’” she said. So they cross off each day. They showed themselves that they made it through and that they were keeping their sites on the bigger goal of getting back on the court. Getting back to the parts of life that they like.

One of the days, Heather’s son even wrote on his shoes, “I can do all things.”

Heather also did the 30-day plan trick when she got fired from her job. She made a priorities list each day. She asked herself, “What do I WANT to focus on.” Key word: want. Not need. That’s so important. Because if she only did what she needed to, she might still be suffering.

“Staying sad for more than 30 days, that was never an option for me,” she said. “I had that map for the first 30 days. I was allowing myself to feel what I needed to feel, but honestly, within the first ten days, I wasn’t feeling very sad anymore.”

Doing what she wanted, making a list of it, and checking off each day helped her get out of sadness. And into confidence.


3. “How long should you allow yourself to feel sad?”

I liked that she didn’t push it away. This is actually the first tip she gives in the book, “Confidence Creator.”

She said, “It’s okay to feel sad and to reach out and talk to people about it.”

But she also didn’t let herself get trapped. So when I asked how long someone can be sad for, she talked about vision.

“Beyond 30 days, for me, I saw more for my future and my vision for where I wanted to go.”

So the first 30 days after getting fired, after getting divorced and so on, Heather dedicates to just getting through the day. She set her priorities and goes down the list. But after that, she makes a new plan. And it doesn’t have to be exact. She didn’t know the name for her book or even what it was going to be about. She even made a mock-book one day just to push herself a little closer to the direction she wanted to be.

“It looked terrible,” she said. “But it helped me realize this is what I’m working towards.”
I think the reason so many people feel like their confidence is static is because we forget to move past 30 days. Something tragic happens, we either bounce back or we don’t. And wherever we land usually ends up being our new status quo.

But Heather showed me it doesn’t have to be. I can make a new plan any day. And I don’t even have to believe in it. I can just fake it until it comes true.

Heather even bought Sheryl Sandberg’s book “Option B,” for in case things didn’t work out. Her son walked by it one day and said, “You don’t need a plan B, Mom. Let’s throw this book away.”


4. “How do you get over rumination?”

I asked Heather this because often, I find that when there’s some obstacle in my life and I feel like it’s blocking me, I ruminate on it. So instead of focussing on where the opportunities are, I’m focussed on all the negatives. And this rumination leads to anxiety and lack of confidence. Then I find myself trying to solve my hardest problems with my worst mindset.

I told Heather this. And she said, “One of the best ways that I would handle a situation like that is by utilizing a gratitude journal. And it sounds so hokey, but I promise it works. The easiest way to shift from scarcity to abundance is to write down three things you’re grateful for.”

Everyone advocates using a gratitude journal, but that’s because it must work. She gave an example. It was simple. Someone carried her suitcase up the stairs for her on the way up to the recording studio. And she felt grateful for that.

“I like to look at these little things, and when you start seeing the world for those little, beautiful moments, you just start feeling more positive. You start to shift.”

And she feels it within a week. One week of just writing down 3 special things a day takes her out of rumination and all its aftermath. It’s almost like rewiring your brain to focus the gratitude instead of whatever I’m making up to be a big deal. Because, ultimately, nothing is so important that I need to destroy my sense of safety and security over it.


5. “What have you found to be the most useful technique?”

I was listing all her techniques one after the other. She has so many. And they each have a purpose. So I wondered what’s her favorite. And she told me about dating a cop.

“I was dating a police officer and he taught me that when I would go out running that if a dog was to come at me, I should run at the dog and yell at the dog and be the forceful one in the exchange and that would make the dog run away.”

One month later, she was attacked.

“A rottweiler came running at me and my mind took over. I immediately went running at that dog, screaming and pointing a finger. I was petrified while doing it, but I wasn’t going to back down.”

It worked. The dog ran home.

But then, when she looked back, she realized it was a lesson on standing up for yourself. Because she faced bullies before getting fired. There are bullies in schools and online and in corporate situations.

“Standing up for yourself doesn’t mean you need to be yelling in their face,” she said. “But I’ve learned over time that I have to stand up to bullies. And letting them dominate me isn’t going to work anymore.”

I’m glad she said this. Because it really shows that choosing yourself is so hard. It’s not like we get to choose who the boss hires and who else we work with at all times. Some parts of life require different skills. And that’s why getting a book like this can help so much. Because you can turn to it over and over again. It’s not a one time read.

And it can be applied to all levels of confidence: professional confidence, personal confidence, relationship confidence.

I want to end this article with something new. I hope you tell me what type of confidence you think you can build the most. I’m going to start with self-confidence. How about you?